EON Case Studies

Case study Suzuki

Problem/Challenge:
• Improve sales of accessories and overall profit in the Dealership
• Distinctive competitive advantage
• Assist owners and managers to improve salesperson performance
and consistent sales approach
• Need of sales application that could be updated continuously over the Internet and
extended on line.
• Allow customers to select all products and be able to visually configure
in real-time any accessory or color, which resulted in millions of combinations

EON Solution:
• EON Sales Assistant™ visually driven configuration and sales
• EON Sales Assistant™ integration capability to the financial estimator and quote
• EON Server manage and track in real-time the configuration process of the
accessories and colors as well as the parts updates
• EON's ease of use, rapid interaction creation and reusability provided
content production cost savings
Key Benefits:
• The visual configuration sells more accessories and extended warranties
• Show all accessories on a motorcycle without increasing dealerships stock
• Innovative and exciting application provides distinctive competitive advantage
in the multi brand Dealership environment
• Consistent product sales presentation approach and improved salesperson performance
• Customer feedback by tracking behavior and choices, excellent market research tool
• Decreased product returns - get it right the first time

"The Suzuki Sales P.R.O. is not only for sales people, the unique reports and tools will assist owners and managers with increasing salesperson performance and increasing profits." Mel Harris Vice President of Suzuki Motorcycles and ATV's

"The best sales tool we have seen for dealerships. This is exactly what we have been waiting for. Our Dealers love this!" said Steve Bortolamedi, Dealer Network Manager Suzuki




Case study Paccar / Peterbilt

Problem/Challenge:
• Trucks are large and complex, thereby difficult and expensive to move for a sales or
launch presentation
• Each trucks must be customized individually but Peterbilt lacked the visual
configuration capability and customers have difficulty to understand how their customized
Truck and options will look like

EON Solution:
• Interactive Virtual Reality Tour Application with configuration of with different
trailer cargo painting options
• Peterbilt selected the EON Professional & EON Sales Assistant based application
• EON Artificial-I was used foe auto stereoscopic presentation during Dealer meeting
• Hard volume shadows, CG effects reflection and environmental al mapping
• Presentation of up to five features hotspots
• Key Feature Demonstrations option with clickable objects interaction
• Web application enabled version developed based on EON Viewer

Key Benefits:
• Improved sales and marketing retention based on the capability to virtually explore the
Truck and trailer options
• Consistent product sales presentation approach in the field on a laptop and o the web
• Capability to interact, explore
• Engaged buyers not only in a product presentation but in the entire photo realistic
holographic, real-time and interactive experience
• Easy to use application that requires no specific instructions
• Scalable (the created content be designed for reuse it in various formats including initially
internet, PC & laptops but also auto stereo displays, Multi wall environments,
3D stereoscopic screens or ICUBEs)



Case study Toyota

Problem/Challenge:
• Achieve Cost reduction in training of workforce
• Provide a clear understanding of Assembly procedures
• Effective communication - effective knowledge transfer of how to assembly the vehiclea
safely and quickly in a real-life environment
• Help untrained factory personnel to make faster, more informed service decisions
• Quicker roll out of new models, reduced classroom time, increased retention and
self study capabilities
• Capture valuable enterprise knowledge and expertise and deploy it to the factory and
supply chain
• Differentiate Toyota from the competition
• Create a dynamic training application with: realistic environment, , transparency, interactive
animations, rotation, and exploration of the vehicle components etc
• Engage users not only in a training presentation but in the vehicle assembly experience
• Easy to use application that requires no specific instructions
• Scalable application (the created content will be designed for re-use in various formats I
including initially laptops &PC but also CDs, Multi wall environments, 3D stereoscopic screens,
internet or ICUBEs)

EON Solution:
• EON Professional™ software for training applications
• EON Server download and track in real-time the training process
• EON's ease of use, rapid interaction creation and reusability provided
content production cost savings

Key Benefits:
• Increased the ROI on assembly information, by making the information easy to understand
and instantly available to a broader range of employees in the factory
• Effective Communication EON Virtual training provides effective knowledge transfer
• Deploy valuable enterprise knowledge in a “serious game-like” environment.
• Increased Safety EON's application allows employees to quicker perform support tasks in the field.
With EON Drill down capabilities, the EON application provides staff instantly access to
mission-critical information.
• The EON application components contain assembly/disassembly instructions and best
• practices, helping personnel to learn quicker and make faster more informed decisions.
• Dynamic, Seamless Data Integration provide instant interactivity with product and data sources,
CAD data and drawings, technical specs, without copying or changing any original data.
• Fast, Painless Content Deployment The EON application enables complete server-based
content delivery and runs on a laptop .







Case study Boeing


Problem/Challenge:
• Develop photorealistic interactive sales and marketing applications
and cost effectively generate animations and high quality printing
• Roll out event marketing displays & large format kiosks using engaging virtual reality
based solutions
• Establish a unified corporate branding approach to product presentation across various
departments
• Improved sales and marketing retention based on the capability to virtually explore the
aircraft

EON Solution:
• Boeing selected the EON to develop sales & marketing application solution for several
Boeing commercial aircrafts Including 787 Dreamliner, 747-8BCA, 747-8 Intercontinental
and All Boeing freighters – 737C/QC, 767-300F, 767-300BCF, MD11BCF, 777F,
747-400BCF, 747-400F/ERF, 747-8F
• Three screen solution (software, application and hardware integration)
Developed for Farnborough exhibit based on a fixed 3-wall system
• - 747-8 Intercontinental Interior software, application and hardware integration
• - BCA 3D Interactive 3D software, application and hardware integration for the entire
Freighter Family
• .Several follow up applications have been selected including Interactive 3D solution
to switch between 747 and 737-8 & demonstration of Boeings new turbulence reduction
solution
Key Benefits:
• Consistent product sales presentation approach
• 3D Photo realistic and holographic
• Real-time and interactive
• Capability to interact, explore
• Application that resonates with Bombardier profile
• Engaged prospects and media not only in a product presentation but in the entire aircraft
experience
• Easy to use application that requires no specific instructions
• Scalable (the created content be designed for reuse it in various formats including initially
internet, PC & laptops but also auto stereo displays, Multi wall environments,
3D stereoscopic screens or ICUBEs)





Case study Airbus 380 / Lufthansa

Problem/Challenge:
• Facilitate telling a compelling story about the Aibus 380 VIP Interior
• Holographic marketing application for the launch
• Application that resonates with Lufthansas leader profile
• Opportunity to differentiate from the competition
• Informative and exciting

EON Solution:
• Lufthansa selected the EON Artificial-I 3D Holographic Display

Key Benefits:
• Improved sales and marketing retention based on the capability to virtually explore the
aircraft
• Consistent product sales presentation approach in the field on a laptop and o the web
• 3D Photo realistic and holographic
• Real-time and interactive
• Capability to interact, explore
• Application that resonates with Lufthansa's profile
• Engaged prospects and media not only in a product presentation but in the entire aircraft
experience
• Easy to use application that requires no specific instructions
• Scalable (the created content be designed for reuse it in various formats including initially
internet, PC & laptops but also auto stereo displays, Multi wall environments,
3D stereoscopic screens or ICUBEs)

Geneva, May 5 2006 – Lufthansa Teknik uses EON's Artificial-I for the Airbus 380 interior presentation




Case study Atlas Copco



Problem/Challenge:
• Improve sales process and shorten sales cycle for compressor 3000 sales persons
and world wide sales distributor organization
Distinctive competitive advantage
• Improve salesperson performance and consistent sales approach
• Need of sales application in that could be updated continuously
over the Internet and extended on line.
• Allow sales person to to select compressors and be able to visually plan
in real-time any layout along with complete quote and bill of materials

EON Solution:
• EON Planner™ framework visually driven planning application for sales
• EON Planner™ integration capability to the proposal generator
• EON Server download and track in real-time the planning process as well as the parts
updates
• EON's ease of use, rapid interaction creation and reusability provided
content production cost savings
Key Benefits:
• The visual configuration shortens the sales cycle by allowing sales person to generate
Complete quotes, bill of materials and 3D drawings on the fly
• Show the entire compressor library and components in 3D without increasing d stock
• Innovative and exciting application provides distinctive competitive advantage
• Consistent product sales presentation approach and improved salesperson performance
• Customer feedback by tracking behavior and choices, excellent market research tool
• Decreased product returns - get it right the first time

Key Features
• 3D EON Planner application to Interactively plan a industrial site at scale
• Draw site environment, wall / user sections spots
• Drag in compressor, receivers, Quality air Products
• Connect items with pipe / fittings to design by-pass & Compatibility checking
• Draw piping & fittings system together / Compatibility / Orientation functionalities
• Zoom-in / Zoom-out functionality / Orientation tool, incline or rotate the all drawing
• Possibility to draw pipe ring / distribution pipes by nominated sectors
• Pressure drop calculator interactive & Ruler in imperial / metric system
• Preview Print & Print total & List of components & PDF Format with e-mailing



Case study Tetra Pak


Problem/Challenge:
• Improve sales process for Tetra Pak packaging machines and shorten sales cycle for over 300 sales persons as well as the world wide sales distributor organization
• The range of processing equipment includes separators, heat exchangers, homogenisers, evaporators, aseptic processing systems and flow equipment
• Improve salesperson performance and consistent sales approach
• Need of sales application in that could be updated continuously over the Internet and extended on line.
• Allow sales person to to select processing equipment and be able to visually plan in real-time any layout along with complete quote and bill of materials

EON Solution:
• EON Planner™ framework visually driven planning application for sales
• EON Planner™ integration capability to the proposal generator
• EON Server download and track in real-time the planning process as well as the parts updates
• EON's ease of use, rapid interaction creation and reusability provided
content production cost savings

Key Benefits:
• Tetra Pak selected EON Software to assist their sales force to virtually demonstrate, plan and interactively explore customized process equipment and the complete facility.
• . The visual configuration shortens the sales cycle by allowing sales person to generate
• Complete quotes, bill of materials and 3D drawings on the fly
• Show the processing equipment \ in 3D without increasingd stock
• Innovative and exciting application provides distinctive competitive advantage
• Consistent product sales presentation approach and improved salesperson performance
• Customer feedback by tracking behavior and choices, excellent market research tool
• Decreased product returns - get it right the first time



Case study South Korean Nuclear Power Plant



Problem/Challenge:
• Achieve Cost reduction in training of workforce
• Provide a clear understanding of Assembly procedures
• Help untrained personnel to make faster, more informed service decisions
• Quicker roll out, reduced classroom time, increased retention and
self study capabilities
• Capture valuable enterprise knowledge and expertise
• Create a dynamic training application with: realistic environment,
• Easy to use application that requires no specific instructions
• Scalable application (the created content will be designed for re-use in various formats I
including initially laptops &PC but also CDs, Multi wall environments, 3D stereoscopic screens,
internet or ICUBEs)

EON Solution:
• EON Studio software for training applications
• EON Server download and track in real-time the training process
• EON's ease of use, rapid interaction creation and reusability provided
content production cost savings

Key Benefits:
• Reduced training costs, increased understanding and minimized risks
• Cost reduction
• Korea Electric Power estimated a 90% cost reduction in training compared with
alternative training methods.
• The EON application helps service personnel make faster, more informed decisions.
• The application provides: Quicker Roll Out, Reduced Classroom Time, Increased Retention
and Self Study capabilities.
• Effective Communication
• Effective knowledge transfer of how to move and operate safely and quickly in a plant environment .
• Increased the ROI of enterprise information and engineering data, by making data instantly
available to a broader range of employees.
• Capture valuable enterprise knowledge and expertise and deploy it to the support and
service chain
• Increased Safety
• Dangerous or sensitive tasks can be accurately simulated.
• Reduces the risk of exposure when working in potentially dangerous plant environments.
• Minimized accidents and improved maintenance procedures.



90% cost reduction in service training
“We estimate that Korean Electric Power Institute has achieved a 90% cost reduction in training compared with alternative simulation training method. This innovative EON application provides us with a complete cost effective and safe application covering all stages of training from Plant simulation, building walkthroughs and component assembly/disassembly." Dragon White, Managing Director Eversoft, Project Coordinator KEPRI project





Case study Siemens


Problem/Challenge:
• Facilitate telling a compelling story about a new integrated
dose-guided radiation therapy solution, the Artiste
• Eye catching attraction to the viewers
• Application that resonates with Siemens Medical, performance and quality profile
• Opportunity to differentiate from the competition
• Informative and exciting

EON Solution:
• Siemens Medical used EON 3D Stereo technology together with four 50" EON Artficial-I™
plasma screen auto stereoscopic displays
• Controlled from an EON Interact™ touch free interaction device
• Launched at the American Society for Therapeutic Radiology and Oncology (ASTRO),

Key Benefits:
• Improved sales and marketing retention based on the launch by presenting the
new device holographic floating in the air outside the screen
viewed by over 800 people at the launch using glasses-free 3D stereo.
• 3D Photo realistic and holographic
• Real-time and interactive with capability to interact, explore
Engaged prospects and media not only in a product presentation but in the entire
experience
• Scalable (the created content be designed for reuse it in various formats including initially
internet, PC & laptops but also auto stereo displays, Multi wall environments,
3D stereoscopic screens or ICUBEs)

"With the support of EON technology and outstanding staff we were able to put together a presentation like none before giving Siemens a crucial edge over competition using traditional presentation techniques. EON Artificial I and EON Interact are not future technologies but they are definitely here to make a significant impact for businesses today. I have rarely worked with such a devoted and competent team as EON and despite an "impossible" deadline they came through with flying colors," said Diana Zimmerman, President of CMS and Siemens' Tradeshow Coordinator



Case study Whirlpool


Problem/Challenge:
• Whirlpool needed a new solution to present and demonstrate the functionality of their
kitchen and washing machine appliances.
• Whirlpool required handling of large amounts of CAD data, visualizing the products in
high quality, real-time 3D, showing the products in a context such as a kitchen environment
or laundry room environment,
• Requirement for a smooth and an easy work process.
•
• White good solution require demonstration and often configuration, thereby difficult and
expensive to provide a hands on sales or launch presentation


EON Solution:
• EON Studio and EON Professional provided Whirlpool with the necessary
• tools and knowledge to realize Whirlpool’s desired goals
• Interactive Virtual Reality Tour Application with configuration of with different
Kitchen appliance options
• Hard volume shadows, CG effects reflection and environmental al mapping
• Presentation of up features hotspots
• Key Feature Demonstrations option with clickable objects interaction

Key Benefits:
• Improved sales and marketing retention based on the capability to virtual exploration
• Consistent product sales presentation approach in the field on a laptop and o the web
• Capability to interact, explore
• Engaged buyers not only in a product presentation but in the entire photo realistic
holographic, real-time and interactive experience
• Easy to use application that requires no specific instructions
• Scalable (the created content be designed for reuse it in various formats including initially
internet, PC & laptops but also auto stereo displays, Multi wall environments,
3D stereoscopic screens or ICUBEs)


Case study Office Depot

Problem/Challenge:
• Stay ahead of competition and providing higher customer satisfaction
• Expand the sales for its furniture on line by bringing products to life
and giving users the opportunity to visualize the complete product combinations and interact
with them.

EON Solution:
• EON Studio's extensive import capability allowed a rapid import of data from 15 different
Office Depot furniture vendors
• EON Studio's ease of use, rapid interaction creation and
reusability provided tremendous content production cost savings
• EON Server was used to manage and track the large product
repository consisting of more than a thousand SKU's on line and in stores
• EON Turbo was used for a platform independent on line and direct
mail viewing with high visual quality and fast down loads, which
increased viewing with 20% in the first Quarter after the
implementation
• EON Planner provided a new revolutionary approach to customer
• driven office design & planning

Key Benefits:
• Increased Sales on-line – Sales for EON converted 3D products
doubled in sales vs. picture based products during same period. On
average, one sale was generated for every fifth viewing of an EON Object
• Effective marketing - Over 15.0 million visitors have downloaded
and experienced the EON 3D Viewer, making Office Depot's web
site the largest commercial on line 3D deployment ever
• Competitive advantage – with Innovative applications such as:
• Sales messages Built into product, Visual Chair configuration,
Office Designeron line
• Rapid Return On Investment - the total investment was less
than 1% of the on sales generated during the 8 months of the implementation
• Minimal initial risks as the content creation cost wassupported by participating leading
furniture manufactures such as Global, Sauder, O'Sullivan,Studio RTA, Bush etc.


"We chose to use EON Reality to create and add three-dimensional images to our Web site because we realize the importance of visualization in customers' online buying experience. We wanted to give them more than just a photograph of the product they are considering. We have always been the leader in providing great products and service to our customers. This is a continuation of our commitment to doing just that," said Monica Luechtefeld, Executive VP E-Commerce, Office Depot.


Case study BP


Problem/Challenge:
• Finding, producing and marketing the natural energy resources on
which our world depends
• Exploration is the number one use of visualization
• The objective is to reduce cycle times and generate new plays by
high-grading
exploration opportunities,
• Train emergency operations for example a well blowout

EON Solution:
• BP selected the EON I-Crystal™ Stereoscopic solution
• EON I-Crystal stereoscopic capabilities allows the user l to see objects
in full 3D.
• The EON I-Crystal provides a high quality, bright, crystal clear 3D
stereoscopic image for desktop visualization usage.
• It does require glasses but the special glass
makes it much sharper than the normal Stereo screen

Key Benefits:
• Enable scalable desktop team collaboration
• Insight and collaboration
• Debate and teamwork
• Integration & Recommendation
• Engagements & Decisions
• Easy to use application that requires no specific instructions
• Scalable (the created content be designed for reuse it in various
formats including initially
internet, PC & laptops but also auto stereo displays, Multi wall
environments, 3D stereoscopic screens or ICUBEs)




Case study Bechtel


Problem/Challenge:
• Need Interactive real-time software for crucial construction projects
• Bechtel looked for a virtual reality software for critical large-scale
construction projects such as the new Tacoma Narrows Bridge project,
• Demonstrate Homeland Security application for building surveillance system

EON Solution:
• EON software's is used for real-time visualization throughout the
whole construction process and demonstration building surveillance system

Key Benefits:
• EON’s virtual reality applications minimizes guesswork and simplifies
the communication between all parties involved in a project
• Enable scalable desktop team collaboration
• EON based 3D building surveillance system:
• Connected to the smoke and fire alarm system providing real-time
3D visual feedback of emergency incidents
• EON Viewer integrates a 3D overview with motion alarm, security
camera and door control facilitating identification, positioning and
securing of areas breached by intruders
• Multi-system connection with the smoke and fire alarm system provides
real-time 3D visual feedback of emergency incidents that can save
valuable time


Bechtel used EON software to help visualize a complex anchoring arrangement for the new Tacoma Narrows Bridge foundations. A caisson, which is a massive, rectangular 130-foot-long, 80-foot-wide, 78-foot-high concrete structure, weighing approximately 14,000 tons and composed of about 50,000 cubic yards of concrete and over 2,500 tons of steel, was recently floated into position near Gig Harbor. Heavy currents would make it difficult to keep the caisson in place. The scheme for anchoring not only the caisson, but several barges and tugboats as well, was first rendered as 2D drawings. To better convey the crucial 3 dimensional aspects of this arrangement to project engineers, we developed a 3D EON model," stated Carl Johnson, Bechtel's Engineering Visualization Group Supervisor.